What is a Fund-A-Need program or special appeal? These programs are simply pledge or donation methods that focus on a special cause. The Fund-A-Need program is most effective when delivered in charity auctions that are designed to support the beneficiary nonprofit. The Fund-A-Need program is also known by many other names such as Fund-A-Cause, Fund-A-Cure, Give, Helping Hands and Raise Your Paddles to name a few. Fund-A-Need programs and special appeals are recognized by charities and nonprofits alike as extremely effective tools for generating significant revenue, literally within minutes.
First, chose the method you will use to record the gifts. Using an auction management system like Qtego makes the Fund-A-Need easy by recording each donation, whether the guest sends their donations by text message, phone call or paper. Qtego will record and add the gift to each guest’s account for quick collection and checkout.
You must also decide on the need that you will fund. It is imperative that you describe the benefit that will be achieved. For example, who will receive the benefits, or what opportunities will it provide? Determine the amount of money needed to completely achieve the goal. Create funding levels that most people who attend your event can participate in. For example: $100 will feed a child for a month, $500 will provide new clothes, etc.
Contact key donors before the event to determine their level of commitment and find those willing to contribute matching funds. Make sure to acknowledge their donations at the auction to inspire other donors or to generate the initial bidding. Continue reading